We are happy to announce our debut collaboration with Franks Chop Shop NYC, LA, JAPAN.
Franks Chop Shop, the staple of men’s grooming worldwide collaborates with Line of Sight an elite Esports lifestyle fashion brand.
Our mission with this collaboration is to infiltrate the modern lifestyle, by bridging the two industries together. Franks Chop Shop is known for their elite barbering along side their infamous apparel and headwear. It is an absolute no brainer to collaborate with each other. Esports is more than just the competitive gaming industry. Game consoles and personal computers are almost in ever single household world wide. Line of Sight is built around the concept of the person who is more than just the game enthusiast, but for the person who cares about their style, and first impressions. Our goal as a brand is to create a better option for the lifestyle and gaming industry. Creating the best quality designs and garments, from printables to cut and sew, including headwear and accessories. We want to give the gaming industry a true identity. In todays world of gaming everything people see is merely novelty, we pride ourselves to be a full collection fashion brand. We want to convey our message through clothing, the concept is the message. Our experiences is the key to this collaboration. From hip hop, art, skateboarding, photography and everything in between became our voice. Franks Chop Shop definitely plays a huge factor in todays culture. The barbershop is a place for open conversations, comradery, brotherhood and most importantly opinion. Gaming has so many things in common with Franks Chop Shop when it comes to those essentials. In todays society there are so much going on but focus has been lost due to the attention span of todays social engagement. We want to create an experience thats hands on and socially engages with each person present.
Thank you Mike Malbon and the whole Franks Chop Shop family worldwide for making this all happen.
Stay tuned for more info on the collaborative release and event date & location.
FCSXLOS "WITH YOU NOT AGAINST YOU"